Global Expansion Project – Organizational Structure, Operations, and Finance, business and finance homework help

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Week 5

Now that we know the product and we have studied the location thoroughly enough to create a plan of market entry, it is time to look internally at our resources to determine how we will be structured for success.

Create a 5-7 slide presentation using the speaker’s notes section for your content and the slides for presentation purposes. Include the following information:

  1. Develop an organizational structure for the product
  2. Create an operations plan
  3. Create a finance plan

Your presentation should be proofread for spelling and grammar. Your presentation slides should be concise.

————–previous assignments for reference—————————————————————————————————–

Module 04 Global Expansion Project – Entering a Foreign Market

Completed assignment

  • Global Expansion Project
  • B352/MAN4602 SECTION 02 INTERNATIONAL BUSINESS
  • Kanda Dillerud
  • Rasmussen College
  • Introduction
  • The company is located in Australia
  • The company has a mission of enhancing health care for more individuals, in more methods and more places in the universe than ever before
  • It is notable that the company has not expanded into the African market
  • The company will try to expand into the African market and more specifically on the South African Market
  • South African Market Description
  • South Africa is one of the in Africa and it lies in the southern tip of the African Continent
  • Population is 49.30 million
  • South Africa has two-tiered healthcare system: Public and Private
  • South African Government has placed Healthcare as a budget priority
  • South Africa is a stable country with a GDP per Capita in South Africa equivalent to 60 percent of the world’s average.
  • South African Market Description
  • 222 public hospitals and 399 hospitals
  • Healthcare practitioners are employed by the state in both public and private healthcare systems
  • Currently there is no regulatory control over which products enter South Africa with respect o meeting the minimum standards
  • Medical devices, equipment, and pharmaceuticals are distributed by medical depots controlled by the government.
  • Strategies for entering market
  • Some of the strategies that will be used include
  • Plan for entering South Africa
    • Conduct Research (SWOT)
    • Develop Goals
    • Outline Market Entry Strategy
      • Import, License, Strategic Alliance
    • Create Strategic Plan
    • Implement Plan
    • Evaluate Plan
    • Exit Strategy if necessary
  • Conclusion
  • Entering into a new market is a risky process, Medtronic will need to ensure that all the relevant information is gathered.
  • The best way of entering the market should be chosen while creating the Strategic plan.
  • All the risks should be identified and plans made of how to overcome them
  • An exit strategy should be designed so as to exit the market in case the business does not turn out as expected
  • References
  • Brand, M. (n.d.). The South African market for medical devices. Retrieved June 10, 2017, from file:///C:/Users/Kandra/Downloads/SouthAfrica_report%20(1).pdf
  • Ganter, R. (2011). South Africa. Hamburg: Diplomica Verlag.
  • Weisskopf, N., & Schlumberger, C. E. (2014). Ready for takeoff?: The potential for low-cost carriers in developing countries.

Module 04 Global Expansion Project – Entering a Foreign Market

Continuing with the plan, the next area to research is that of the specific target market. Part of this would involve looking into the pros and cons of this area as we determine the proper way to enter.

Create a 5-7 slide presentation using the speaker’s notes section for your content and the slides for presentation purposes. Include the following information:

  1. Describe the specific target market
  2. Develop strategies for entering the target market
  3. Create a plan for entering the target market

Your presentation should be proofread for spelling and grammar. Your presentation slides should be concise.

South Africa is the market

The product: The Aortic Stent Grafts-product will empower an individual to develop stronger results for more patients, such as the people who are ineligible for the endovascular aneurysm repair (EVAR)

The last assignment 5/24

Module 02 Global Expansion Project – Company Overview, Country Analysis, and Product Description

Expanding operations requires research and planning; this is especially true when dealing with crossing borders to other regions and countries. During this first project assignment, the focus is to conduct background research on your chosen company, the country, or region of expansion, and the product itself.

Create a 5-7 slide presentation using the speaker’s notes section for your content and the slides for presentation purposes. Include the following information:

  • Present a brief overview of the company (real or fictional)
  • Provide a brief description of the product to include its features, benefits, and limitations
  • Conduct an environmental analysis of the country desired for expansion

Instructor comments:

This is good Kandra but the speaker notes basically match the slides. I would like to have seen you develop more fun content in the slides and then use the speaker notes for the detail. I am not sure exactly what the main goal of this presentation. South Africa is a great choice but what you trying to expand?

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