Term Project – Setting Up Shop

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See attached document for assignment criteria and expectations. Assume your organization, Apple Inc., is going forward with entering the country you discussed in your country study. They are now in the process of determining the more specific details of setting up business in that country.

They have asked you to write a report on your recommendations as to how they should enter the country, staff the operation, the type of international strategy they should use, and the marketing and distribution strategy.

You are to use at least three additional sources to complete this assignment. PLEASE remember to cite all your sources; the proper citation of your sources is a requirement for this course. This assignment is to be a minimum of 2 – 4 pages typed, font 12, double-spaced.

Please support all recommendations with sound reasoning and research.

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